The recently concluded Apple September Event launched a whole new array of Apple gadgets. From the new iPhone 17 series to the latest versions of the Apple Watch, some interesting features will definitely add to the awe of Apple fans. But is it worth an upgrade? There are significant changes in the design of the new releases as well. For instance, the new iPhone 17 Air, which claims to be the thinnest iPhone ever. But how real is the hype?
Here’s our initial take on the key new features that are introduced, so that before the festive season, you can decide whether to upgrade to the latest iPhone 17 or the new Apple Watch. Also, you will get to know the price and date of availability.
Apple Event 2025: Quick View Highlights | |||
Product | Key Features | Price in India (Starting) | Availability |
AirPods Pro 3 | Smaller & lighter (5g each), H2 chip, smarter noise cancellation, adaptive EQ, heart-rate sensor, live audio translation, up to 6.5 hrs battery | ₹25,900/- | 19th Sept (Pre-booking open) |
Apple Watch SE 3 | S10 chip, Always-On Retina OLED, temp & heart sensors, aluminium body, 18 hrs battery | ₹25,900/- | 19th Sept |
Apple Watch Series 11 | Thinner design, wide-angle OLED, blood pressure monitoring, 24 hrs battery, 7 finishes | ₹46,900/- | 19th Sept |
Apple Watch Ultra 3 | Titanium & sapphire crystal, dual-frequency GPS, pro-level health sensors, 42 hrs battery | ₹89,900/- | 19th Sept |
iPhone 17 | A19 chip, 48MP main camera, ProMotion display, Ceramic Shield 2, fast charging | ₹82,900/- | 19th Sept |
iPhone 17 Air | Thinnest iPhone yet, A19 chip, Super Retina XDR, titanium frame | ₹1,19,900/- | 19th Sept |
iPhone 17 Pro / Pro Max | A19 Pro chip, 5-core GPU, 3,200-nit display, AI-powered photography, real-time video editing | ₹1,34,900/- | 19th Sept |
iPhone 17 Series: Sleek, Powerful, and Futuristic
The series, which includes iPhone 17, iPhone Air, and the iPhone 17 Pro and iPhone 17 Pro Max, is powered by the A19 and A19 Pro chips, built on a 3nm process for faster performance, smarter Apple Intelligence, and improved efficiency for longer battery life.
Gamers enjoy high-frame-rate play with five-core GPUs on Pro models, while AI-driven apps, real-time video editing, and predictive features run smoothly.
The Super Retina XDR displays with ProMotion now offer adaptive refresh rates from 1Hz to 120Hz for smooth scrolling and responsive gaming. The Pro model’s 3,200-nit brightness ensures visibility even in harsh sunlight, while slimmer bezels and Ceramic Shield 2 front glass enhance durability.
Source: Hindustan Times
Photography is enhanced with 48MP main sensors, ultrawide lenses, in-sensor telephoto zoom, and sharper front cameras with Centre Stage. Apple Intelligence improves low-light shots, reduces motion blur, and ensures consistent exposure.
Battery life is optimised, with fast charging offering 8 hours of video playback from a 10-minute charge. With 5G, Wi-Fi 7, Bluetooth 6, and Thread support, plus titanium frames and sleek designs, iOS 26 ties it all together for a smarter, faster, and more capable phone.
Read – iPhone 17 Pro – What’s Coming Our Way and When?
AirPods Pro 3: The Next Evolution in Personal Audio
The new AirPods Pro 3 are smaller and lighter than their previous version, with just 5 grams per earbud. Apple has reworked the design with foam tips to prioritise a comfortable fit for long hours. Sound quality is noticeably enhanced with the new H2 chip, which powers smarter noise cancellation and adaptive EQ, adjusting audio based on fit and surroundings.
Source: The Independent
Controls are intuitive—tap or swipe without needing your phone. A heart rate sensor tracks workouts, syncing with the Fitness app, while Live Audio Translation helps during conversations in other languages.
Battery life supports your day with up to 6.5 hours of playback (10 hours in Transparency mode), and the case provides around 30 hours total. A quick 5-minute charge offers an extra hour, letting you stay powered up without hassle.
The new AirPods Pro 3 price in India starts at ₹25,900/-.
Apple Watch: Smarter, Faster, and Actually Useful
Apple released the new Apple Watch Series 11, the Apple Watch Ultra 3, and the Apple Watch SE 3. All three versions are powered by an S10 chip and support 5G and GPS connectivity.
Source: Apple
Apple Watch SE 3
At ₹25,900/-, the new Apple Watch SE 3 has become the perfect entry-level model for the segment. Sharing most of the features with the other two new releases, it comes with the new Ion-X glass Always On Retina OLED display, with up to 1000 nits brightness.
A new wrist temperature sensor added with advanced Heart and Motion sensors can provide vital health and fitness information, more accurately than ever. It comes in an aluminium body and the Starlight and Midnight finishes, with up to 18 hours of normal use battery life.
Apple Watch Series 11
The Apple Watch Series 11 is thinner than ever, with a Wide-angle OLED display. There’s a significant improvement in the battery life, with up to 24 hours of normal use.
Two advanced heart sensors and a wrist temperature sensor are behind the new blood pressure monitoring feature of Apple Watch, which was a key highlight this year. It’s available in 7 case finishes, and the price starts at ₹46,900/-.
Apple Watch Ultra 3
With all the new upgrades in the segment, the Apple Watch Ultra 3 is going to be adored by those who love an active lifestyle. The new health and fitness monitoring features of this watch are good enough to help even professional athletes.
Keeping in mind extreme usage scenarios, special importance is given to the durability of the watch with its titanium case and sapphire crystal display, including improved water and dust resistance.
The Ultra 3 supports precision dual-frequency GPS connection and has a battery life of up to 42 hours of normal use. Available in black and white Titanium cases, with multiple options for straps, the price of Apple Watch Ultra 3 in India starts at ₹89,900/-.
Availability in India
So, that’s what Apple actually released this year. All the gadgets are open for pre-booking now and will be available from 19th September.
Conclusion
Beyond the sleek frames, sharper screens, and faster chips, what’s really been delivered is a vision of how technology can quietly, persistently shape the way we live. AirPods that feel like extensions of your senses, watches that understand your body better than you do, and the new iPhone 17 series that don’t just perform—they anticipate.